This year’s forum will gather over 80 top executives from Switzerland’s leading organisations to discuss one of the most transformative business challenges of our time: «AI-First – Our entire World is Re-Invented».

This year’s programme will highlight how organisations can unlock real value with large-scale AI adoption, empower their people for the future of work, seize the opportunities of an AI-driven economy, and navigate the risks of rapid AI growth — all guided by an AI-First mindset that re-invents business processes and operating models.